Siddharth Mahajan Property Case : Complete Case Study

 UK-based Indian entrepreneur Siddharth Mahajan pursued his dreams that led him to London and rendered him successful in the hospitality arena. With a bachelor’s degree in Hotel Management and work experience with some of the finest entities of the industry, Mahajan today is a seasoned player and has taken his housing venture to great heights of success in an impressively short period of time.  After having worked and been associated with some big names like Oberoi Rajvilas and Thistle Marble Arch, Mahajan ventured off to London to build a stronger foundation in the business, as the Hotel Industry in India was still in its nascent stage.

Sidd Mahajan took a major entrepreneurial leap thereafter by leasing a hotel for 25 years and converting it into a boutique hotel. He made sure that Customer Service and proximity to the station would be prominent features in the hotel designed to serve emigrants travelling for work. One of the key projects and achievements in Siddharth’s career has been the acquisition of a guest house, which he strategically envisioned as a boutique hotel. The Shephard’s Bush Boutique hotel took shape and later went on to win the Luxury Boutique Hotel of the Year 2016 and Business Excellence Award by Corporate Insider in 2018. The boutique hotel was designed to give an exclusive feel and top-notch hospitality to guests, in-line with some of the top hotels that Siddharth has previously worked with.

As a promising Indian entrepreneur, Sidd quickly established a prominent housing business in London and became the proud owner of Tulip Hotels, which went on to develop as a private, diversified property group in several segments in the UK. He is renowned for excellence in quality of design and service delivery in the ultimate creation of high-quality properties to satisfy every client’s requirement.

Tulip Hotels & Real Estate Ltd was established in 2011 to offer serviced apartments to travellers looking for long-term accommodation options in the UK. Siddharth Mahajan first transformed his personal properties into HMOs to gauge if the concept was feasible. The outcome was amazing. The response received from customers was strong enough for him to take the business one step further and he thus invested in several properties to be let out as serviced apartments. These apartments were fully functional and fully equipped with gas, electricity, water, cable, and internet connections making the process of house-hunting easier.  

In a short span of 11 years, Tulip Hotels and Real Estate Ltd. came a long way as today it stands at 92 Million Assets. It is one of the first few companies to implement and get 50 HMO Licenses in the Redbridge Council. Furthermore, in 2015, Sidd purchased Mansfield Road Block and Gants Hill Block and added to inventory, followed by his investment in New Builds in Greater London and Essex Areas and government affiliated with Help to Buy Scheme, in 2016. Tulip Real estate also acquired more residential blocks for rental purposes as well as New Build residential development sites before turning into the epitome of success it is today. In the pandemic, under Siddharth Mahajan’s leadership, Tulip Hotels & Real Estate appointed as Managing Agent and Preferred Housing Partner with Local Government Authority.

Today, Sidd is one of the sharpest businessmen in the realty sector under 40 years of age. Siddharth Mahajan reached this mark solely owing to his hard work, determination, a fiercely supportive team, honesty, and integrity.  At Tulip, he makes sure they are in front of all the latest technology and elite mastermind groups to ensure they provide clients every advantage when it comes to their home needs. The culture allows every member of the team to stand shoulder-to-shoulder, encourage each other’s talents, and celebrate the success along the way. 

All his career, he had seen business executives and students who travelled regularly seeking accommodation options which gave them not only the comfort of a room but also the feeling of home. It was important to the weary travellers that they feel at home wherever they are. Keeping these things in mind, Siddharth Mahajan decided to start a new concept in the hospitality sector — Houses in Multiple Occupations or HMOs. The idea was amazing. A house with all necessary furnishing and comfort let out to different people at the same time. He started by converting his own properties into HMOs.

While there are many examples in business to show that education does not amount to anything or guarantee success, Siddharth Mahajan does agree that education gives you the leverage and the courage to go out there and explore multiple possibilities. If not for the skills Siddharth Mahajan learned during his college, he might not have identified the gaps in the industry and set out to conceive an idea to solve the gap. However, he also realizes and recognizes the importance of courage and conviction to his own self in running a business successfully and creating a formidable brand.



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